I enjoy all the rounds. The SB is usually anti-climatic for me (except when it involves the Rams). And considering the exciting SBs (18 or 19) have occurred much less often than the duds, the playoffs are usually more exciting year in and year out. Hell, the Rams have played in 3 of the most exciting Superbowls, 4 if you count '79 (and I do).
The first "exciting SB" was V. But there were 11 turnovers in that game and 14 penalties, so it was more a clusterfook than exciting. IIRC, it was the first one played on artificial turf. You'd have to go 8 years before there was another exciting SB. Everybody remembers the pass from Staubach to Jackie Smith that he dropped, forcing Dallas to settle for the FG. That was in the 3rd quarter and would have tied the game. Dallas lost 35-31. The next year it was exciting for 3 quarters until Pittsburgh pulled away from the Rams. The next two exciting SBs were SF vs Cincy in 81 and 88. So not such a great record......3 or 4 out of the first 23. "Wide right" in 90 then a long string of one sided games until 99. However, 11 of the last 21 were exciting, so it's improved. The cap and free agency?