Exactly. Pure lack of good.
Well no, because there is no absence of "good" ,responsible use of alcohol isn't that, what I find to be inherently criminal is the use of known studied heavily funded campaigns specifically designed to hold out illusory benefits of the use Miller Light currently has a campaign that basically says "drink Miller Light and you'll get laid" Bud light has a campaign "Up for whatever " that implies all things are possible using their product.
Whereas ego formed people can and do see their way through these types of campaigns , truly ego formed people are more rare than one would hope .
JMO there is a difference between people who supply a desired product ,like the micro breweries do I call them suppliers and hold them in equal esteem to a user which I too am,I like Budweiser beer BTW at particular times (has to be very hot ) and enjoy Jameson whiskey when it's cold .
To me the monster corps like AB,Miller and all those who do the type of market research where they come up with those add campaigns that appeal to human weakness in such measure cross a line ( and face it we all draw lines ) what they become in my mind is pushers and as Steppenwolf said "Goddamn the pusher man"
BTW this is my "last call" in this thread , KNOWING my views are pretty radical I'd rather not press further